Kontaktujte nás | Jazyk: čeština English
| Název: | Suggested conception of the strategic management process in Greiner, plastové obaly (Plastic Packaging), s.r.o. with a view to its competitive priorities | 
| Autor: | Kubík, Josef; Benda, Ivo | 
| Typ dokumentu: | Kapitola v odborné knize (English) | 
| ISBN: | 3-87988-856-6 | 
| Abstrakt: | This paper is based on direct research activities of the team charged with resolving the subsidiarity task of: The Role of Marketing in a Strategy for Achieving Competitive Ability and Competitive Advantage in Enterpreneurial Entities. | 
| Fyzické výtisky: | Jednotky v katalogu Knihovny UTB | 
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